|
|
Marty Vance wrote:
> Here I present to the community a new logo as a candidate to replace the
> existing one Xaraya has used for several years now.
>
> The design considerations behind this new logo are:
>
> * Manta: the Xaraya logo has always been a manta ray, and this should
> be maintained
> * Evolutionary: elements of the current logo should be maintained where
> possible
> * Active: the logo should express action
> * Flexibility: the logo should convey that Xaraya itself is flexible
> * Organic: the logo should be comprised of fluid lines representing a
> living creature
> * Modern: the logo should incorporate current design thinking without
> being too trendy
>
I should also note that the lettering is not a font, I made the letters
by hand. The goal here was a clean, simple typeface which minimized
sharp corners. It is all lowercase for simplicity and to maintain the
modern feel in the rest of the logo.
_______________________________________________
Xaraya_devel mailing list
Xaraya_devel@xxxxxxxxxx
http://xaraya.com/mailman/listinfo/xaraya_devel
|
|