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Re: Night Sky Euthanized - S&T Next?

Subject: Re: Night Sky Euthanized - S&T Next?
From: "Rich"
Date: 11 Dec 2006 15:43:47 -0800
Newsgroups: sci.astro.amateur
O. Dam Itall wrote:
> Sky & Telescope's younger sibling, Night Sky, will cease publication
> this spring. While not the magazine S&T is - nor was it ever meant to
> be - it made astronomy accessible to a lot of people who might
> otherwise never have a clear, well written introduction to the pursuit
> so many of us love.

The magazine was nothing.  Preaching to the converted and there are FEW
young astronomers.  If they had wanted to do this, the only way would
be to lay five years of groundwork by getting the telescope companies
to invest in advertising in teen mags and kids mags that have
audiences.  Then, if that tactic worked and they had attracted some
number of youths, they could launch something.  They weren't helping to
boost the numbers of amateurs in the young age brackets, they were
simply aiming at the paltry number that now exist.

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